Established in 1883, Connecticut’s Infinity Music Hall has long been a destination for all who love music and entertainment.
Web Development: Infinity Hall needed a website that could showcase events at two separate concert halls while increasing reservations at both bistro locations and growing their email base. www.infinityhall.comStyle Boards: Our creative team kicked off the design process by creating style boards to help the client choose a color scheme and branding elements.Calendar (List and Event Views): This custom-built calendar is both visually appealing and user-friendly. Two calendar views allow for easy scanning, while multiple filters allow users to search based on location, date, and artist name.Responsive Email Templates: Web Solutions designed complementing HTML email templates. Built to showcase venue news, bistros, and concert announcements, the custom templates are targeted, easy-to-update, and fully integrated with Infinity’s MailChimp ESP system.Internet Marketing: The new website saw a 93% increase in traffic in just two months. Most significant, though, was the impact on mobile traffic, which accounts for about 25% of site visits. Mobile website interactions shot up 178% in the two months after launch, and the mobile bounce rate decreased from 43% to 16%.
Not only is the finished product exactly what we had hoped for, the whole process from beginning to end was extraordinary. Web Solutions was able to understand the complexities of our offerings, organize them, and then create solutions that are easy for the user to navigate, get information, and ultimately buy tickets.
