Geno Auriemma
With 11 NCAA championship titles under his belt, UConn basketball coach Geno Auriemma is a legend both on and off the court.
- CADC Excellence: Website Design
Logo Cleanup
Starting with a font treatment from the Geno’s Grille restaurant menu, we created a visual identity for the new website. His last name, as well as a circular backdrop suggestive of a basketball, were added to the logo.
Restaurant Branding & Signage
New restaurant identities were created for Geno’s casino restaurants. We created the logos and worked on the signage for the restaurants.
![10th Championship Commemorative Wine Label Concepts](webp/wine-concepts.webp)
Wine Label Concepts
To commemorate the Lady Huskies’ 10th NCAA championship win, Geno’s team asked for wine label design concepts. These elegant, eye-catching labels remain true to the Geno Auriemma brand while highlighting the number “10.”
![Geno Auriemma website](webp/geno-website.webp)
Website www.genoauriemma.com
The official Geno Auriemma website is an entertaining and comprehensive resource on Geno’s many achievements in basketball and beyond. It also showcases his biography, quotes, and career highlights.
- CADC Excellence: Website Design
Landing Pages
To help organize a vast amount of information, we designed a series of custom landing pages. The “Basketball” page includes a championship timeline, media links, and a “This Month in Connecticut Basketball History” feature. “Happenings” offers both upcoming events and a basketball schedule, while other landing pages introduce his restaurants, wines, and line of tomato sauces.