With Google tweaking its algorithms an estimated 500–600 times a year, it’s hard to be sure you’re using the latest SEO best practices on your site. You could be inadvertently making SEO mistakes that could cost you traffic, conversions, and revenue. Here are 15 SEO mistakes that could be hurting your site’s performance, and how to fix them.
Video is one of the best ways to engage your audience and bring your company, mission, products and services to life in an attention-grabbing way.
If your company's website includes a blog, it’s important to add fresh, high-quality content on a regular basis.
Starting in mid-June, Google will begin using Google Page Experience as a search ranking factor, emphasizing its commitment to rewarding sites that offer the best online experience for their visitors. Here’s what you need to know, and how to prepare.
This month, Google is finally transitioning to mobile-only indexing after postponing the move from September 2020 to March 2021.
Do your customers trust your brand? The answer could make a big difference for your company. In fact, according to the 2020 Edelman Trust Barometer Special Report, trust is now the make or break difference for brands.
With many in-person events still on hold due to the pandemic, many businesses are finding that virtual meetings and activities can be almost as good, or perhaps even better, than the real thing.
It's been almost a year since the coronavirus pandemic started, and while it's still affecting life and business, many small business owners have shifted out of emergency mode and into a longer-term strategy for dealing with the “new normal.”
At Web Solutions, we consider it an important part of our job to share what we know about digital marketing, web design, and marketing strategy with our clients and the digital marketing community. Tactics, technology, and best-practices in the marketing industry evolve at a pretty rapid pace, so we're constantly learning and passing our knowledge on to you!
The holiday shopping season is upon us. If you sell products on your ecommerce website, are you ready to make the most of the holiday season by offering a great shopping experience to new and returning customers?